For mission-driven brands that give a damn: I write copy that converts through authentic connection.
Skip the bro-marketing playbook. Let’s build messaging that's refreshingly honest, occasionally irreverent, and distinctly YOU.
Hey, I’m Emily.
I didn't spend four years getting my writing degree from Johns Hopkins to create countdown timers and write "BUT WAIT THERE'S MORE!"
I help mission-driven brands sell with soul. Over the years, I've written for everyone from $100MM companies to bestselling authors who needed copy that actually sounded like them—not like they suddenly developed a personality disorder and started speaking in marketing buzzwords.
Whether you're launching a course, scaling your coaching practice, or growing a wellness brand, I craft messaging that feels like a conversation with your wittiest friend who somehow just gets it—not like being cornered by that guy at a party who won't stop talking about his protein powder MLM.
Don’t Let Your Copy Be Another Ad That Gets Scrolled Past On the Way to a Cute Puppy Video.
Because unless your words are rooted in empathy, story, and soul, the algorithm isn’t the problem—your messaging is.
View My Work…
What People Say About Working with me…
“I've had the privilege of working with Emily for the past 10 years on a wide variety of copywriting projects. Her work is second to none, especially when it comes to Facebook Ads, email sequences, and landing pages. Emily's sales copy is simply mesmerizing, captivating audiences and driving results like no other. Her deep understanding of brands and audiences allows her to deliver high-converting content consistently. Emily's professionalism and unwavering dedication to meeting deadlines make her a true asset to any project. If you need a master of sales copy to elevate your brand and boost sales, Emily is the one. Without a doubt, she's among the best writers I've ever known.”
~Anika Watkins, Founder, Moxie Copywriting
“Emily King is a copywriter I would hire in a heartbeat (even though I have 25 years of experience myself). Her style is fresh. It's not the recycled BS you see over and over again in an overmarketed world. I love how she can capture any brand voice with ease. Whether it's fun and flirty or business-y, she's got you. She has a natural talent to bring empathy and connection to her writing. If you can get on her calendar, DO IT!”
~Lorrie Morgan, Red Hot Copy